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PROJECT INFORMATION
Digital marketing
An interesting project in the electronics sector, the sale of branded goods. When we started the project, the client had problems with Facebook ads and achieving good results and a fair acquisition price. Here we started with minimal advertising budgets, brand awareness ads and a warm audience. After implementing a conversion strategy, for some of the store`s products, we were able to achieve very low order prices and high rates of return relative to the price of the product.
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A great example of a relatively high cost of acquisition, but also a very high return on advertising budget is a campaign to sell a branded vacuum cleaner, in which we managed to achieve a ROAS of 23, for a generated turnover of over $2,000. In the long run, we also managed to reduce the cost of conversion to $10.
